the elvis presley gold standard 45s part 8 (1976–2000)

Elvis GS header 8 OnStage 1500

IN 1976, the Gold Stan­dard Se­ries was re­vamped for the fourth and final time with a new ‘retro’ look. Along with the rest of the RCA cat­alog, the modern look and layout of the pre­vious or­ange and red la­bels was jet­ti­soned and the com­pany opted for a retro look: black was back and so was Nipper! [Continue reading]

the elvis presley gold standard 45s part 2 (company sleeves)

Elvis Army 6 BMW507 1 1500

SOMEWHERE ALONG THE WAY, the powers-that-be at RCA Victor de­cided that the record­ings that Elvis Presley la­bored over in the studio were not up to snuff. You know, the ones that sold a ba­jil­lion copies and al­most single-handedly jus­ti­fied the in­ven­tion of the 45 rpm single as a medium. [Continue reading]

the elvis presley gold standard 45s part 1 (foreword)

Elvis Army 1960 1 ThumbsUp1500

THE GOLD STANDARD SERIES of reis­sues of Elvis Pres­ley’s 45 pm sin­gles ran for more than forty years. During this time, ninety-five records were re­leased, in­cluding thir­teen unique pic­ture sleeves! Some of these records went through five label changes, meaning each has five major vari­a­tions of in­terest to must-have-it-all Elvis col­lec­tors, of which there are more than a few. [Continue reading]

those bloody rare orange label gold standard 45s

Elvis 1969 Vegas PressConference 1500 crop

WHY ARE THEY SO RARE? When were these records re­leased with these bloody or­ange la­bels? How many ti­tles were re­leased? How many copies of each were man­u­fac­tured? These ques­tions have puz­zled Elvis col­lec­tors for years—they cer­tainly baf­fled me as ed­itor of the O’­Sul­livan Wood­side record col­lec­tors price guides way back when. [Continue reading]